rivett
fred@rivett.tech
Book a diagnostic · Rivett · 2026

Two weeks. One operator. A diagnostic that tells you the truth.

A senior operator reads your last quarter, sits in your stack, talks to two of your customers, and writes you a 12-page memo on where revenue is leaking, what is invisible, what to build, and what to stop funding. No deck. No retainer.

Engagement Diagnostic, fixed scope
Fee $3,500 USD
Window Two weeks, kick-off in 7 days
Operator Fred Style
What this is

A senior pair of eyes on your growth system, for two weeks.

You bring the access. I bring fifteen years inside paid acquisition, in-house and consulting, across four continents and roughly $100M of managed spend. Two weeks later you have a written diagnosis: where revenue is leaking, what is invisible, what to build, what to stop funding, and the order to do it in. The fee is fixed. The scope is fixed. The output is a memo you can act on without me.

Likely fit

  • You are running a profitable business and the growth system is underbuilt.
  • You have a team or an agency, and you are not sure they are pointed at the right things.
  • You are about to spend serious money and want a senior operator to read the plan first.
  • You inherited a stack you did not build and want to know what is worth keeping.
  • You want one document, not a deck, that tells you what to do.

Probably not

  • You want a marketing person to run things week to week. That is M03.
  • You want a junior to take orders. I do not run that way.
  • You do not have access to your own data, ad accounts, or CRM.
  • You are looking for a yes-person to validate a plan you have already decided.
  • You are pre-revenue and need help finding product-market fit. That is a different consultant.
Three questions

What to bring to the call.

№ 01

What is the single most expensive mistake your growth system is currently making?

You probably already know the answer. Write it down. The diagnostic confirms it or names a more expensive one.

№ 02

If your last quarter ran on autopilot, what would have actually changed?

This separates the work that compounds from the work that just looks busy. The first thing the diagnostic does is draw that line.

№ 03

Who in your business knows where the leaks are, and have you asked them?

Usually one or two people inside the business already see it. The diagnostic includes a 30-minute conversation with each of them.

Sample read-out

Most leaks aren't one big hole. They're four small ones, compounding.

A composite read-out from the kind of mid-market funnel I see most weeks. The diagnostic tells you which line is yours.

Paid → landing drop-offWrong audience, wrong page
$22,400 / mo
Lead → SQL handoff lag72-hr reply window, dies on the vine
$15,600 / mo
Activation gapSigned up, never used the product
$11,800 / mo
Lifecycle decayNo reactivation, no retention motion
$9,200 / mo
Total leaking. Twelve months. Every month you don't look, the leak compounds.
$708,000
If not now

Three other doors. Same building.